Tell you what, Larry Dahlberg and Mike Faupel have provided you still pictures, and three different instructions on how to make your own.
http://www.makelure.com/HowTos.cfmLook for "Simple Mr. Whiggley", "Advanced Mr. Whiggley", or "Complete Mr. Whiggley How-To".
If you have never done your own soft lures, don't let it scare you off. Between the how to videos and the people on this site, we can get you there.